vari0.us is an transdisciplinary design practice that fosters inquiry & interests
by cross-pollinating processes across Spatial, Product, and Identity Design.
The practice is an alternative architecture studio, that focuses on collaboration with multidisciplinary industry experts on an array of diverse projects. We believe in working together with people while designing for the world holistically.
Access to information and rapidly growing technology have equipped us to branch our creative services out in a multitude of directions.
Ranging from: Interior Design, Architecture Design, Product Design, Graphic Design, Web design, Type design, Exhibition design, and art installations.
Our diverse experience acts as a catalyst for our creativity and innovations.
We give more importance to the process of creation, rather than the end goal. This allows us to uniquely strategize every project with a systematically tailored journey.
We have been blessed with some wonderful clients who have converted to long-term relationships.
The studio aspires to make the future brighter and the world a better place through design.
ARC.HV® [2020] is our archive of experimental social projects; with the aim of bringing the creative community together through cross-disciplinary collaborative projects.
Featured Projects︎︎︎
PRODUCT DESIGN JOURNEY ‘22
Our process towards product design expresses values, beliefs, and learnings through objects in space or accessorized on the human body. They are functional and ornamental; while simultaneously celebrating materials, experiences, identities & processes of digital and physical fabrication. With an obsession for modular systems, every project is approached in sections that come together to create a collective of multiple variables. Often these objects are also expressed as exaggerated realities of hyper-functional products, that serve unexpected functions.
Keywords: Furniture, Art collectibles, Apparel Collections, Merchandising, print media, Modular, Hyper Functional
Keywords: Furniture, Art collectibles, Apparel Collections, Merchandising, print media, Modular, Hyper Functional
SPATIAL DESIGN JOURNEY ‘22
Our approach to designing spatial experiences strives to find a perfect fusion between Data-driven Computational Design and the labor-intensive construction industry in India. We use technology + digital fabrication practices to complement the analog methods of craft and explore various material processes. The web documentation spans in between public spaces, hospitality, retail, commercial, events, educational and residential spaces. Includes work with studio 823 (2016-2017), studio tessera, and The Busride design studio (2018-2019).
Keywords: Public Spaces, Architecture, Interior Design & Decor, Installations, Events, Objects, and Spatial Experiences.
Keywords: Public Spaces, Architecture, Interior Design & Decor, Installations, Events, Objects, and Spatial Experiences.
IDENITY DESIGN JOURNEY ‘22
Our approach to creating brand identities falls beyond visuals and logos. We focus on creating mini universes with their characters, variables, rules, and feelings. We express this through various mediums such as print media, packaging experiences, web experiences, and spatial experiences that tie the brand's identity together. Our projects span in between Engineering, Technology, design-based services (BtoB, BtoG companies), cosmetic, apparel, hospitality, cannabis, and smoking paraphernalia brands (BtoC, DtoC).
Keywords: Packaging design, Web Design, Print media design, Brand Identity Design, Rebranding, Visual Communication.
Keywords: Packaging design, Web Design, Print media design, Brand Identity Design, Rebranding, Visual Communication.